Sermo CEO Launches ‘Be Your Possible’ to Raise Funds for Medical Research and Advocate for Those Battling Critical Illness

Organization’s Core Goal: Helping Others Find and Take Steps Toward Their Own Possible

NEW YORK, March 28, 2023–(BUSINESS WIRE)–Peter Kirk, CEO of Sermo, has launched Be Your Possible, a global charitable organization committed to raising funds for medical research and inspiring others to take steps towards their “possible”.

Be Your Possible’s mission to inspire others and fundraise for research was born from Kirk’s own harrowing experience of surviving Acute Myeloid Leukemia, a rare cancer of the blood and bone marrow. After receiving a terminal diagnosis and being intubated in the ICU with double lung pneumonia, Kirk received a blood stem cell transplant that saved his life.

“A 25-year-old man named Sam saved my life when he donated 850 million wonderful stem cells that ultimately made my transplant possible,” Kirk said. “A kind stranger gave me another chance at life, and this wouldn’t have been conceivable without the decades of medical research that went into advancing the transplant process and the work of oncologists around the world. Through Be Your Possible, we’re aiming to expand access to life-saving medical treatments to people on a global scale by funding vital medical research, moving scientific breakthroughs forward, and offering support to those who receive critical diagnoses like mine.”

Peter’s “possible” is running 1,000 half marathons by the 10th anniversary of his transplant to raise $1 million for blood stem cell cancer research at Memorial Sloan Kettering Cancer Center, where he received his own life-saving transplant. Be Your Possible will also offer opportunities and events to empower not only other patients, but everyone to take steps toward finding their own possible, from exercise to education and personal growth.

Be Your Possible’s flagship event is Run with Peter-Run for Research, a global doctor-led run that takes place annually in June. Inspired by Kirk’s incredible completion of the NYC Marathon five months post-transplant, the inaugural event mobilized thousands of physicians in 77 countries to run or walk with Kirk in support of medical research causes, chosen by physician runners themselves. Founding partner Sermo donated $250,000 to the various causes chosen by physician participants, including the American Heart Association, St. Jude Children’s Research Hospital, and Memorial Sloan Kettering Cancer Center, where Kirk received his life-saving blood stem cell transplant.

Our core belief is that anything is possible, taking one step at a time TOGETHER. To learn more, visit beyourpossible.com

About Be Your Possible:

Born from Founder and Sermo CEO Peter Kirk’s harrowing experience with Acute Myeloid Leukemia, journey to recovery, and commitment to inspiring others to be their possible, Be Your Possible is a global charitable organization committed to raising awareness and funds for medical research to help others benefit from life-saving treatments, such as Peter’s own blood stem cell transplant.

The organization was founded in 2022 launching its first initiative, Run with Peter-Run for Research, a global movement mobilizing thousands of physicians to run or walk in support of medical research.

Peter’s “possible” is running 1,000 half marathons by the 10th anniversary of his transplant.

We pledge to empower not only other patients, but everyone to take steps toward finding their own possible, from exercise to education and personal growth. Our core belief is that anything is possible, by taking one step at a time, TOGETHER. To learn more, visit beyourpossible.com

About Sermo:

Sermo is the largest global healthcare research company and the most trusted physician engagement platform. Sermo engages with more than 1.3 million HCPs across 150 countries and has reach into the U.S. Payer market that now exceeds 230M commercial lives covered.

For over 20 years, Sermo has been turning physician experience, expertise, and observations into actionable business insights that benefit pharmaceutical companies, healthcare partners, and the medical community at large. Sermo offers on-demand access to physicians via a proprietary health-tech ecosystem to gain targeted HCP insights that inform strategic decisioning in real-time. Visit www.sermo.com/business

View source version on businesswire.com: https://www.businesswire.com/news/home/20230328005418/en/

Contacts

Media:
Allyson Noonan
AN Communications
allyson.noonan@gmail.com

CVS acquires at-home health care company: How it could impact medical services

CVS Health Corp announced Monday it would be closing its acquisition of home health care services company Signify Health.

The deal, which was originally agreed upon in September 2022, allows retail pharmacy chain to acquire Signify for $30.50 per share for a total value of approximately $8 billion.

“We have nothing additional to share at this time; we’ll of course have more to say upon expected closure of the deal,” a spokesperson for CVS told ABC News.

By buying Signify, CVS will be among the first pharmacy chains in the U.S. to enter the at-home health care space after building its successful Minute Clinics.

Signify Health has thousands of employees including physicians, nurse practitioners and other clinicians which provide a “holistic suite of clinical, social, and behavioral services to address an individual’s healthcare needs and prevent adverse events that drive excess cost, all while shifting services towards the home,” the company said in a press release.

Here’s how the deal may affect services including COVID testing and abortion care.

COVID tests performed at home

While every American has been able to either buy at rapid at-home antigen tests at their local store or get them delivered to their doors, polymerase chain reaction (PCR) tests have been reserved for doctors’ offices, clinics and pharmacies.

CVS acquires at-home health care company: How it could impact medical services

A test swab at a CDC Covid-19 variant testing site inside Tom Bradley International Terminal at Los Angeles International Airport (LAX) in Los Angeles, Jan. 9, 2023.

Bloomberg via Getty Images, FILE

PCR tests, which look for genetic material from the virus, are considered the “gold standard” when it comes to COVID-19 testing.

While less accurate than PCR tests, antigen tests are still considered quite accurate when used in people with symptoms of infection. The tests look for proteins on the surface of the virus and can deliver results in 15 minutes or less.

CVS has been offering PCR testing at its stores but, with Signify already having a system in place providing on-site COVID screening, clinicians may be able to perform such testing in people’s homes.

Abortion services

It’s not clear how the CVS acquisition will affect abortion pills, but at-home care could be provided.

In January, after a change in rules from the U.S. Food and Drug Administration, both CVS and Walgreens announced plans to seek certification to distribute abortion pills where legally allowed.

Despite Walgreens saying it would not distribute mifepristone in 21 states after conservative attorneys general threatened legal action, CVS has not said it will be doing the same.

Even if CVS does follow in Walgreens’ footsteps, licensed physicians may be able to prescribe pills directly in a woman’s home in states where procedure is legal,.

Signify Health declined to comment to ABC News.

Expanding health care into rural areas

According to the American Hospital Association, there are just 1,805 rural hospitals in the U.S., the latest date for which data is available. It also represents a 59{bf0515afdcaddba073662ceb89fbb62b6b1bf123143c0e06b788e1946e8c353f} decrease since 2019.

PHOTO: FILE - A CVS location in New York, Feb. 9, 2023.

A CVS location in New York, Feb. 9, 2023.

Bloomberg via Getty Images, FILE

What’s more, a January report from the Center for Healthcare Quality and Payment Reform found that 631 rural hospitals — or roughly 30{bf0515afdcaddba073662ceb89fbb62b6b1bf123143c0e06b788e1946e8c353f} — are at immediate risk or high risk of closing due to low financial reserves or being too dependent on certain forms of revenue such as state subsidies.

By comparison, CVS has more than 9,000 stores across the country.

The acquisition may allow the company to be able to reach traditionally underserved communities that live far away from metropolitan areas.

Stefany Shaheen named to Biden’s Sports, Fitness and Nutrition council

PORTSMOUTH — Stefany Shaheen, chairperson of the Portsmouth Police Commission and former member of the City Council, is being appointed to the President’s Council on Sports, Fitness, & Nutrition. 

The White House announced President Joe Biden is nominating Shaheen — daughter of Sen. Jeanne Shaheen, D-New Hampshire. The council dates back to 1956 during the Eisenhower administration. 

“I’m looking forward to working with the group and am honored to work on behalf of the president and getting started,” she said on Monday.

Stefany Shaheen named to Biden’s Sports, Fitness and Nutrition council

The list of 26 other appointees, includes NBA player Stephen Curry and his wife, author and entrepreneur Ayesha Curry; WNBA and Olympic gold medal winner Tamika Catchings; Olympians Chloe Kim, Chaunte Lowe and Elana Meyers Taylor; Chicago Cubs co-owner Laura Ricketts; chefs Michael Solomonov and Jose Garces; and Kim Ng, a Miami Marlins executive and first woman to be hired as general manager of a major North American men’s professional team.

Families say Kansas Medicaid red tape cuts off kids from the medical equipment they need | KCUR 89.3

OLATHE, Kansas — It’s a typical Thursday evening in the Hoffman house.

The family hangs out in the living room for a small dance party. Then one of the kids reads a book to 18-month-old Miles.

Neil and Abby Hoffman make sure Miles, who has chronic lung disease and cerebral palsy, joins in with his three siblings while sitting in his positioning chair.

“He has some vision problems,” Neil Hoffman said. “He eats through a G tube (a gastrostomy tube used to deliver food and medication directly to the stomach), has a tracheostomy tube in his throat. (He’s) ventilator dependent. So he’s basically on life support. But he’s doing really well. He’s fighting through it all.”

The coat closet in the front hallway is filled with Miles’ medical supplies. He sleeps in the dining room.

“It’s just too hard to take him up and down the stairs,” Abby Hoffman said.

What their son really needs now is a standing frame to learn how to stand and build leg muscle. With that, Miles might walk one day.

But insurance won’t pay. Miles is covered by overlapping plans — his parents’ Blue Cross Blue Shield of Kansas City policy and a second one managed by Aetna from the Kansas Medicare program, KanCare.

Blue Cross says it doesn’t cover standing frames. That passes the buck to Aetna.

Aetna might pay the $5-6,000 cost for a standing frame. But only after Blue Cross puts its denial in writing. Blue Cross won’t. And that leaves Miles in limbo.

“It’d be nice if they just talk to each other and say, ‘Hey, we’re not going to cover this, so will you?’”

Families across Kansas find themselves in similar bureaucratic dead zones, unable to get critical medical devices. The denials can spoil chances to develop at home, at school and into productive adults. And in some cases, like Miles, that first step.

Doctors, therapists and advocacy groups say the denials of prescriptions for medical equipment come too often and appear to violate at least the spirit of federal law.

The Kansas Department of Health and Environment did not respond to questions about chronic delays and denials for physician-prescribed devices by KanCare insurance companies.

Instead, in an emailed statement, KDHE said it is working to get lawmakers to address low Medicaid reimbursement rates.

“The Medicaid program needs the Legislature’s approval to increase rates to the levels our providers are asking for,” the agency said.

Wait Times

A small closet door is swung open. On it hangs a clear plastic organizer stuffed with medical supplies. Inside the closet are more shelves and plastic drawers filled with medical supplies.

Carlos Moreno

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KCUR 89.3

The Hoffmans’ entryway coat closet has been repurposed to hold Mile’s medical supplies.

Carrie Grosdidier, an early childhood intervention occupational therapist who works with the Hoffmans, said the absence of that standing frame could have profound consequences for Miles.

“That’s impacting his ability to move forward with his outcomes, his goals, and his independence,” she said.

Cases like his can prove complicated and mean navigating through red tape. The barriers cost families life-changing equipment. Elizabeth Edwards, an attorney with the health care rights group National Health Law Program, said bureaucracy too often gets in the way of care.

“People should not be waiting … an extremely long time to get these medically necessary devices,” she said.

The federal Early and Periodic Screening, Diagnostic and Treatment law, or EPSDT, mandates children on Medicaid receive access to comprehensive equipment and services they need.

“One of the things that comes up often is whether or not the state sets the definition of medical necessity, or whether or not managed care plans have more wiggle room to define what medical necessity means,” Edwards said. “That can really inhibit whether or not something is covered by a plan.”

The insurers

A young girl wearing a purple shirt and dark jeans sits in a wheel chair. A man, standing left and a woman are attending to her, getting her situated and prepared to roll out the door of a bedroom.

Carlos Moreno

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KCUR 89.3

Dan and Kacy Seitz get their daughter, Hudsyn, ready for the day.

Kacy and Dan Seitz have learned to navigate the system over the years while taking care of their 12-year-old daughter, Hudsyn. She suffered a brain injury at birth. The Shawnee, Kansas, family has had to get a wheelchair, a bathing chair and a stairlift.

“We’ve been on this road for about 12 years, that process is more familiar to us,” Kacy Seitz said. “For new families, that’s pretty intimidating.”

Each month, Dan Seitz talks with insurers about what the family needs for Hudson. But insurance does not cover everything each month. Sometimes it depends on how much their claims add up to in a given month and whether KanCare, the state’s Medicaid program, will cover something or the family needs to pay for things on its own.

“These are not devices that are optional for our daughter,” Kacy Seitz said. “We have to have them.”

Knowing the lengthy wait times and potential denials that can routinely come with durable medical equipment means trying to prepare well in advance.

“You almost have to think about it a year ahead of time in order to follow the existing process and get equipment on time,” Kacy Seitz said.

And sometimes they just make something themselves. They’ve placed a La-Z-Boy recliner on a wooden platform with wheels and fashioned a paper towel holder to station one of her pumps by her bed.

“Kacy’s first thought is how do we get something paid for,” Dan Seitz said. “My first thought is, ‘How can I just make it, because I already know it’s probably not gonna get paid for.’”

National Health Law Program senior policy analyst David Machledt said few people appeal their denials. It’s even more difficult for those that do not have extra support systems to help.

“(It) exacerbates some of the health disparities and access that we are seeing for people with disabilities, for people from different cultural backgrounds,” he said.

A Strained System

A small room with white walls and patterned rug has a wooden crib in it with many medical accessories like oxygen tank, chart with medical information, latex gloves, stethoscope and hand sanitizer.

Carlos Moreno

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KCUR 89.3

The Hoffmans’ formal dining room has been converted to a bedroom for Miles.

Federal law promises children on Medicaid the equipment they need to thrive. Critics say routine delays and denials of medical equipment suggest KanCare does not live up to the law’s intent.

Disability Rights Center of Kansas executive director Rocky Nichols said the issue got worse when Kansas privatized Medicaid 10 years ago and handed over management to insurance companies.

“There’s been a lot more problems,” he said. “It’s a lot more difficult for people with disabilities or parents of kids with disabilities, to frankly get what they need under Medicaid.”

Kansas has three managed care organizations, known as MCOs, that operate KanCare.

Aetna, UnitedHealth and the Centene subsidiary Sunflower all received contracts with the state starting in 2019. Those contracts were automatically renewed last year for two years and won’t expire until the end of 2024.

“The managed care company gets paid upfront,” Nichols said. “So it creates a real problem.”

He said that cuts into incentives to insurers to cover more expenses.

Sheila Simmons operates a sort of stop-gap library of medical equipment in Parsons, Kansas. It checks out items including wheelchairs, crutches and beds.

Wheeled metal chairs made with metal tubing and other plastic parts are shown sitting on a carpeted floor. They are mobility devices for impaired children.

Samantha Horton

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KCUR 89.3

Some standing frames sit in the lobby area at the Assistive Technology for Kansas facility in Parsons. The location includes a variety of medical equipment able to borrowed as needed.

“The process is almost designed to be disheartening in some ways, if you ask a parent,” she said.

State negotiations

Advocates for those families want to make Medicaid work with fewer delays and denials.

Simmons, for instance, said more training for insurance companies on federal rules like EPSDT could help children access care they need.

“Kansas Medicaid needs to reassert that EPSDT is how they’re supposed to be operating,” she said. “And reminding (insurers) that if you’re able to document the child’s need — medically, physically — that equipment should be purchased.”

Alliance Rehab owner Scott Lopez finds himself regularly lobbying to get KanCare payments for equipment that doctors have prescribed.

“I’ve been trying to get a kid a bath chair since July,” Lopez said. “And we still don’t have that with them.”

That bath chair was finally delivered six months later. He said he has seen some progress.

“We’ve had some wins, we’ve had some kids get equipment that I didn’t think they’d get, it took a long time, we’re getting better at it, the state’s getting better at it,” he said. “But we just got to keep working to make it better.”

A woman leans over the back of a padded chair stroking the arm of a young girl sitting. She is covered with a blanket. Behind them a man is holding a coffee cup and looking on.

Carlos Moreno

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KCUR 89.3

Dan and Kacy Seitz with their 12-year-old daughter, Hudsyn.

But the reimbursement through KanCare is still too little. If that doesn’t change, Lopez said, he is going to have to stop accepting Medicaid patients from Kansas.

With the current contracts to run KanCare ending next year, Nichols with the Disability Rights Center of Kansas, said the state can force insurance companies to deny less and pay for medical equipment more quickly.

“We don’t have the right incentives in the contract that the state controls to ensure that things are provided promptly,” said Nichols. “And the state needs to fix that.”

Other states, including Iowa, publish quarterly performance reports showing the rate of denials for each of the MCOs and what is being appealed the most by each insurer.

Frustrations

Dana Peterson is mom to a 20-year-old son, Charlie, with a chromosome abnormality. A few years back, she had to work to get a toilet adapter and wheelchair for him. They were custom-made, but the wrong sizes. So the family faces another long wait for the custom-made gear to be manufactured.

“It’s like starting all over again,” Peterson said. “If I have to pay out of pocket, I’m going to, because he needs something that works for him and that fits him.”

A temporary standing frame sits in the corner of Miles Hoffman’s room. His therapist, Grosdidier, has been able to loan it to the family until Miles gets his own personalized one. Neil Hoffman is grateful to have one, but he fears there will come a day when they lose it.

“I’m already pretty frustrated about it,” he said. “But I’d be pretty furious if we didn’t have one already.”

Samantha Horton reports on health for the Kansas News Service. You can follow her on Twitter @SamHorton5.

The Kansas News Service is a collaboration of KCUR, Kansas Public Radio, KMUW, and High Plains Public Radio focused on health, the social determinants of health and their connection to public policy.

Kansas News Service stories and photos may be republished by news media at no cost with proper attribution and a link to ksnewsservice.org.

RecordHealth Launch New Website That Helps Readers Embark On A Journey Towards A Healthier Lifestyle

RecordHealth Launch New Website That Helps Readers Embark On A Journey Towards A Healthier Lifestyle

RecordHealth

Portland, Oregon, March 28, 2023 (Globe NEWSWIRE) — Recordhealth.com is a new life style and wellness web-site released by Keri Williams with the intention of sharing the most up-to-date wholesome recipes, yoga tips, workout routines, doctor’s visits, and trending diet plans in a collection of unbiased and insightful blog site posts.

Keri Williams mentioned, “I’m a mid-30s millennial mom who has lately decided to embark on a journey toward a more healthy life-style. I have started out this weblog as a way to make myself accountable and to share my journey with other individuals who might be dealing with similar difficulties. By this site, I hope to inspire some others to prioritize their wellness and advance toward a more healthy life-style.”

Wellbeing and Exercise Web site

RecordHealth routinely uploads trustworthy and insightful blog posts about a variety of health and physical exercise-relevant subjects.

Listed here are three illustrations of blog site posts from RecordHealth.com:

How to Cleanse Your Yoga Mat: Strategies and Methods

In this put up, viewers can learn about the worth of holding their yoga mat clean up and hygienic. The write-up handles a wide range of suggestions and tips for cleansing your mat, this sort of as applying natural cleansing remedies and keeping away from severe substances. By trying to keep your yoga mat clean up, you can reduce the spread of germs and micro organism, and assure that your yoga observe continues to be secure and fulfilling.

7 Rewards of Vinyasa Yoga

Vinyasa yoga is a preferred design and style of yoga that focuses on flowing actions and synchronizing the breath with each motion. This blog write-up outlines 7 key rewards of practicing vinyasa yoga, these types of as amplified versatility, enhanced cardiovascular well being, and lessened worry and panic. Whether you’re new to yoga or a seasoned practitioner, this submit is a good source for anybody intrigued in vinyasa yoga.

Ashtanga Vinyasa Yoga: A Detailed Manual

Ashtanga vinyasa yoga is a additional hard and sophisticated type of vinyasa yoga, which entails a set series of poses performed in a specific sequence. This blog post delivers a extensive information to training ashtanga vinyasa yoga, which include action-by-phase instructions for every single pose and modifications for newcomers. Irrespective of whether you are a seasoned yogi seeking to try out a thing new or a newbie intrigued in taking your apply to the following amount, this publish is an outstanding source.

Additional information and facts

To discover much more about RecordHealth and browse much more of the website’s wellness and well being-linked articles or blog posts, please visit https://recordhealth.org.

Supply: https://thenewsfront.com/recordhealth-launch-new-web site-that-allows-audience-embark-on-a-journey-towards-a-much healthier-way of life/

Speak to: RecordHealth https://recordhealth.org pr@recordhealth.org

This Is How The Healthiest Diet Will Help You Shed Kilos

This Is How The Healthiest Diet Will Help You Shed Kilos

The Mediterranean eating plan can help you improve heart wellbeing and regulate diabetic issues

The Mediterranean diet is usually titled as the healthiest diet program to adhere to. This diet encourages you to eat fruits, greens, complete grains, nuts, legumes, seeds and healthful fat. Refined grains, anything at all processed and included sugar are strictly prevented when subsequent the Mediterranean food plan. This eating plan can offer you numerous overall health advantages including superior heart well being, low blood sugar levels, improved brain function and lots of much more. A Mediterranean diet regime can also aid you eliminate body weight. Reports have highlighted that adhering to the Mediterranean eating plan can lessen one’s danger of getting to be obese or obese. It is also a sustainable diet program which can be adopted in the extensive operate. If pounds decline is your purpose, let’s explain to you how the Mediterranean diet program can enable you shed pounds a healthful way.

Mediterranean eating plan for bodyweight reduction: How it operates

Can enable prevent processed foodstuff

The Mediterranean diet regime motivates you to take in whole meals. From contemporary greens and fruits to nuts and seeds, you get the goodness of all. Also, the usage of processed foodstuff is limited when subsequent a Mediterranean eating plan. Right after processing, the nutritional worth of the foods minimizes and they turn out to be larger in calories. Thus, preventing processed meals aids in weight decline.

Will lessen sugar consumption

It can develop into tough to reduce sugar when seeking to drop excess weight. Next a Mediterranean diet will assist you do so. The eating plan approach will let you consume very less sugar.

Add wholesome calories to your eating plan

The Mediterranean diet program will not make you starve, instead, load up your food plan with balanced alternatives. Also, your weight reduction diet regime will not be unexciting. You will have plenty of choices to choose from.

You will take in more fibre

Consuming total meals will include a whole lot of fibre to your eating plan. Fruits, vegetables, lentils, beans, pulses and seeds are all great resources of fibre. Consuming far more fibre keeps you total for for a longer time and reduces total calorie use.

In this article are some strategies for newcomers that can help in bodyweight decline with the Mediterranean diet:

Count the calories: You will have a wide variety of foods to decide on from. But be aware of the quantity of calories you are consuming.

Include all meals teams: To observe the diet effectively, do not disregard any food items team.

Do not starve, increase healthier foodstuff: Staving will in no way aid you get rid of pounds. Hence, eat what ever you are allowed to.

Remain hydrated: When you consume much more fibre, it is crucial to drink sufficient h2o for far better digestion. So, do not choose any sugar-loaded consume or packed juice. Water need to be your first decision.

Disclaimer: This written content such as guidance delivers generic facts only. It is in no way a substitute for a qualified clinical view. Constantly seek the advice of a specialist or your individual medical professional for far more details. NDTV does not claim obligation for this facts.